Mimi Zhang

Measurements at Scale

Lead Data Scientist at Nielsen Company

Dr. Mimi Zhang has over 10 years of research and development experience in information technology and systems in corporate and academic settings. She has written about 20 publications in the areas of search engine, social media and web analytics, with articles appearing in a multi-disciplinary range of edited book, journals, scientific conferences, and industrial conferences. She received her PhD from the College of Information Sciences and Technology at the Pennsylvania State University, USA. Mimi is the Lead Data Scientist at the Nielsen Company. She serves on the Editorial Advisory Board for Internet Research. She lives in San Francisco, CA.

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